

INEOS is a large British chemical company that also sponsored last year’s Tour de France-winning cycling team.

So I booked a flight over to Vienna and crossed my fingers that Kipchoge would be having a great day during the INEOS 1:59 Challenge. Even Kipchoge himself said this was way more important than the Olympics or even another world record (for which this time trial would not qualify for due to contrived conditions, including non-regulation use of pacers and hand-off of liquids). For me this would be even more exciting than, say, a total solar eclipse-at least those reoccur, even if it was 38 years for the last one to be seen from the United States. When I heard that Eliud Kipchoge’s second attempt to become the first person to break the once seemingly impossible two-hour mark for a whole marathon was going to be held on a spectator-friendly course in Vienna, I knew this was something I wanted to see in person.Īfter all, this could be the marathon’s equivalent of the four-minute mile, something achieved 65 years ago by Roger Bannister and is still talked about today.
